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We Asked Advertising Experts: What are the Most Underrated Google Ads Features?
Andreas Batsis / Saturday, June 23, 2018 / Categories: Effective

We Asked Advertising Experts: What are the Most Underrated Google Ads Features?


Wow! Everything you need to know in order to be better than the 95% of the #Adwords marketers.

Pay some special attention to the most important evergreen advice about effective Google Adwords:

"The ability to measure impression share. Too often I see marketers running their budget across too many keywords only to see the dreaded “Limited By Budget” icon next to each campaign.

Identify your top producing keywords and apply a label that makes them easy to filter out. Start turning off lower performing keywords or move your top performers into their campaign until you get close to 100% impression share. Once you’ve capped out impression share on your top performing keywords, expand your budget and start finding some new top performers.

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External Linkhttps://instapage.com/blog/google-adwords-expert-roundup
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